Burberry records big WeChat win in China, as luxe brand boosts sales thanks to high-end advertising rethink | South China Morning Post
Burberry Blames Covid for Sales Drop and Touts Full- Price Strategy | Barron's
British fashion label Burberry derided for off key Chinese New Year campaign - Chinadaily.com.cn
Luxury Brands China Burberry Earnings Tencent Hong Kong | Jing Daily
10 Sensitive Topics Fashion and Luxury Brands Must Avoid in China
How Burberry used a popular Chinese app to boost sales | Fox News
Burberry's Powerful Weibo Strategy and the Benefits of Weibo Campaigns
Burberry strategy bags 3.8% rise in shares
Burberry sales stutter on China at start of new CEO Akeroyd's tenure | Vogue Business
Burberry Sets Layoffs as Sales Bounce Back in Mainland China, Korea – WWD
Burberry tries local creatives over KOLs to reach China Gen Z | Vogue Business
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global-briefing | The Business of Fashion
Rethinking e-commerce strategies with Burberry's first Mini Program | Wiredcraft
Burberry in China: Sales growing faster than any other area
Burberry Bridges NFT With Physical Limited-Edition Scarf Ahead Of Alibaba Singles' Day
Burberry's China Conundrum | BoF
Burberry reveals Chinese New Year 2021 campaign - Burberry
3) How Burberry Promotes its Brand through WeChat in China.
What's Burberry's Next Step in China? | Marketing | Campaign Asia
What Chinese think about Burberry's environmental strategy
Burberry shrugs off China lockdowns to stick by growth targets | Financial Times
Burberry to invest heavily in new stores in China as mainland customers take a liking to its redesigned monogram look | South China Morning Post
Burberry uses Virtual reality in China - Marketing China
